The Key Word is “Personal”
After grades, the college essay is the most important element of your application
After academics, the next most important factors in admissions decisions are character traits and the college essay (the ideal place to demonstrate character traits and values). This data, based on a survey by the National Association for College Admissions Counseling (NACAC), indicates just how important the essay is in the college process. I’ve been on 30 college campuses so far in 2025, and every school with holistic review agree that the essay is the key glimpse into what an applicant might add to their campus community beyond the classroom.
This post shares what the essay is - and perhaps more importantly, what it isn’t - along with info on essay coaching support, available for a limited time.
One of These Things Is Not Like the Other: Nuances of Early Decision Agreements
The early bird gets the worm . . . but at what cost? With thorough research and thoughtful consideration, Early Decision can be a win-win for students and colleges - even (sometimes, especially) for families with financial need. Gaining a clear understanding of the Early Agreement and financial aid timeline will help determine whether it’s the right choice for your family.
This post explores the nuances of the Early Decision Agreement - which can be substantially different across institutions. I cover what’s common, where to find it, and what to look out for in Early Decision Agreement language. I finish with tips on estimating your family’s actual cost at the specific college, which is key to determining financial fit. After all, for what other major purchase do you sign a binding agreement that does not include the price?
It’s (probably) Not Too Late
We interrupt this blog with an important message: It’s Not Too Late to Apply for Fall 2025 at These Colleges. This resource is updated daily and searchable by multiple criteria for anyone still looking for their best fit college home this Fall.
Brought to you by the National Association for College Admissions Counseling (NACAC), it is an invaluable source for the latest information on where space is available.
Inside College Admissions: FAQs
Navigating college admissions can feel like a mystery! 🤔 Our latest blog post is a handy FAQ guide that answers your common questions about how colleges review applications.
Up Next: A deep dive on key considerations for Early Decision
Oxford College: A Unique Opportunity
Can students get the best of both worlds at Oxford College of Emory University? My latest blog post explores the unique advantages of starting at Oxford College: a close-knit community and strong academic foundation for your first two years, followed by the vast resources of Emory University, a top-tier research institution, for your final two. Discover this distinctive pathway and if it's the right fit for you.
Guide to College Fairs
A college fair is a great opportunity to learn about many colleges in a single session. But they can also be crowded and overwhelming. Not sure where to start? Here’s a list of questions to help get a conversation started.
Overview of College Admissions Plans
Application season is here and it's time to select admissions plans from your Best Fit College List. Each school sets its own plans and deadlines, so be sure to check their admissions websites for specifics. Here's a brief overview of typical options and considerations as you finalize your plans.
Don't have a Best Fit College List? Not sure which admissions plan to choose? Contact Aletta for help presenting your best self to your best fit schools so you can stand out from talented competition.
What is Demonstrated Interest?
Perhaps you've heard that colleges care about Demonstrated Interest . . . But what is it? And why does it matter? Check out this quick overview of all you need to know.
Don't have a Best Fit College List? Have more questions? Contact Aletta for help presenting your best self to your best fit schools so you can stand out from talented competition.